After the winter break, the new motorcycle season begins at BMW Motorrad Welt. On April 25, 2026 we invite you to the Season Opening and celebrate the first event of the year together on the courtyard and outdoor areas.
We are especially pleased that pinstripers from the factory will be present. They will demonstrate their craft live and provide insight into the special art of applying lines and decorative elements to motorcycles. It is fascinating to watch how calm, precision and experience lead to results that are usually only seen on finished machines. And if you'd like, bring your own parts along: our hand-liners will customise them on-site – first come, first serve. So pack your tank, fender or pannier and have a personal one-of-a-kind piece created for you.
There will also be test rides with current BMW Motorrad models. For many visitors, this is the first opportunity to get back in the saddle, welcome the new season and discover the latest bikes.
Food and drinks will be available: the courtyard offers grilled snacks as well as coffee and cold refreshments. The relaxed atmosphere makes it easy to take a break, enjoy the moment or simply spend time between conversations and test rides.
Children are welcome as well. A small program ensures that young visitors will have a varied and enjoyable day.
If you have any questions, you can contact us at bmwmotorradwelt@storytellingcompany.com or by phone at +49 (30) 40364311-7.